Practical Affiliate Marketing Course Outlines

1. Overview:

Affiliate marketing has become a powerful tool for advertising across various industries. This course will provide an in-depth understanding of affiliate marketing techniques and secrets, focusing on how to effectively reach targeted customers through affiliate channels. You’ll learn to create an integrated affiliate marketing plan and utilize popular affiliate channels to build a reputable affiliate image for your business, ensuring the best ROI.

2. Learning Objectives:

Upon completion of the program, you’ll be able to:

• Identify and use the main affiliate marketing channels.
• Understand new trends in affiliate marketing for 2018.
• Optimize your business website professionally.
• Create effective affiliate ads.
• Develop a comprehensive affiliate marketing plan.
• Manage and monitor affiliate activities effectively.
• Collaborate with external affiliate agencies to enhance e-marketing initiatives.

3. Affiliate Marketing Workshop Content:

Day 1:

• Introduction to Affiliate Marketing
• Affiliate Marketing Statistics
• Advantages & Disadvantages of Affiliate Marketing
• Relationship Between Offline Marketing & Affiliate Marketing
• Most Popular Affiliate Marketing Channels
• Search Engine Optimization (SEO)
• How Google Ranks Websites
• How to Become an Affiliate Marketer
• Affiliate Marketing Optimization
• Local Affiliate Marketing
• Link Building & Link Earning
• Key Performance Indicators (KPIs) for Affiliate Marketing

Day 2:

• Best Affiliate Marketing Software/Websites Worldwide
• YouTube Affiliate Marketing
• YouTube Advertising
• Email Marketing Techniques & Trends
  • Email Title Optimization
  • Best Email Marketing Software
  • Objectives of an Email Marketing Campaign
  • Email Body Structure
  • Database Collection & Verification
  • Attracting & Convincing Potential Customers

Day 3:

• Compensation Methods
  • Predominant and Diminished Compensation Methods
• Performance/Affiliate Marketing
• Multi-Tier Programs
• Implementation Options
• Affiliate Management and Program Management Outsourcing
• Publisher Recruitment
• Locating Affiliate Programs
• Addressing Malicious Browser Extensions and Search Engine Spam
• Consumer Countermeasures
• Adware and Trademark Bidding
• Compensation Disclosure
• Industry Standards and Certification
• Affiliate Marketing Trends for 2019

4. Methodology:

The course will employ participatory approaches including presentations, discussions, group work, video discussions, Q&A sessions, practical exercises, and simulations.

5. Learning Media and Formats:

• Affiliate Presentations
• Affiliate Case Studies
• Internet Marketing Books on CD
• Practical Workshops

6. Who Should Attend?

• Junior Marketers
• Senior Marketers
• Junior Affiliate Marketers
• Senior Affiliate Marketers
• Business Development Managers
• Web Developers
• Web Designers
• Business Owners
• Sales Managers
• Sales Executives
• Students
• CEOs

7. Duration:

• 3 Days

8. Languages:

• • Arabic Speaking / English Presentation & Content